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Facebook Marketing

Facebook advertising is a booming business with no sign of slowing down. Every year, 15 million companies spend billions on Facebook ads. In South Africa, there are more than 220 000 users marked as small business owners.

Why Facebook ads?

Whether you’re trying to build brand awareness for your company, increase sales and leads, or all of the above, our Facebook ads solution can help you reach your business goals.

Facebook ads can be as simple or sophisticated as you want them to be. Create and run ad campaigns using simple self-service tools, and track their performance with easy-to-read reports we will send you.

There are more than two billion people on Facebook and just over two hundred thousand own businesses in South Africa – so no matter who the audience  you want to reach, we will help you find them.

Reach customers most likely to buy from your business.

Advertising on and through ‘Facebook’ leaves you with various placement options which most businesses are not aware of. These ad placement options include the following: Facebook in feed ads; Facebook Marketplace ads; Facebook story ads; Facebook search; Sponsored messenger ads; Messenger story ads; Facebook in-stream videos; Instagram in feed ads; Instagram explore ads; IG stories; the audience network; in-article ads and external apps and sites.

Create your first Facebook ad

1. Choose your objective

Facebook offers multiple advertising objectives to help your business reach your defined goals. Your advertising objective is what you want people to do when they see your ads.

2. Target your audience

These are the options available for creating a new audience, which you can find in the “Audience” section of ad set creation: Location, Age, Gender, Interests & Language

3. Placement setting

Ad placement options are Feed ads; Facebook Marketplace; Facebook stories; Facebook search; Sponsored messenger; Messenger story ads; Facebook in-stream videos; Instagram in feed ads etc.

4. Set your budget & time

Define how much you’d like to spend towards your ad, and when you would like your ads to appear.

5. Include your creative

Choose how you want your business to be represented in your ad. and your company’s brand messaging or the promotions you want to display.

6. Launch your campaign

Finally go live with your newly created ad to the audience you have defined and watch measure and analyse the results as your ad gains momentum on Facebook.

Sign up for our Facebook Ads Training

In just a few short hours and clicks, your company can run ads across Facebook, Instagram, Audience Network, Facebook Messenger, Stories and Instagram Stories expanding your business’ reach with our insightful and hands-on training programme. By making a single campaign or running multiple campaigns, you can reach people on all of their favourite apps and websites growing your sales and profits. Sign up below.

We provide businesses like yours an inhouse Facebook Ads training solution. In this training we will teach your delegates how to:

  1. Work on Facebook Ads manager
  2. How to set ad objectives
  3. How to target your ideal customer
  4. How to set and optimise your Facebook ad budget
  5. And how to create content necessary for ad deployement (ad creative)

This is a half-day training programme.

Cost: R2500 per person excl. Vat

Would you like us to help you?

Think we’re a perfect fit for your company? Then click the button below and let’s meet. We could do amazing as partners.